From Seoul

    K-Beauty from Seoul to Dublin.

    Korean skincare changed the way the world layers actives. Hanbang herbal traditions, snail mucin, ginseng, propolis and the cult-favourite SPFs, we're bringing the most-loved K-beauty brands to Ireland, hand-picked by working facialists.

    In stock now

    Shop K-Beauty bestsellers.

    The brands

    From Seoul, to your shelf.

    First in line

    Be the first to shop K-Beauty at Haku.

    We're sourcing the authentic formulations now. Drop your email, we'll notify you the moment new brands land, and send a launch-week discount.

    Available now

    Shop Beauty of Joseon & COSRX & SKIN1004 & Genosys today

    Frequently asked questions

    What is K-beauty?

    K-beauty refers to Korean beauty, a skincare philosophy rooted in multi-step routines, gentle formulations, and high-quality active ingredients. Korean skincare has led global beauty innovation for the past decade, popularising ingredients like snail mucin, centella asiatica, and PDRN.

    Do you ship K-beauty products to Ireland?

    Yes. All products in our K-beauty shop are shipped directly to addresses in Ireland and Northern Ireland. Orders are dispatched from Dublin.

    Which K-beauty brands do you stock?

    We stock COSRX, SKIN1004, Beauty of Joseon, Genosys, and Hada Labo, all used or recommended by our clinical facialists. Every brand in our K-beauty edit has been tested in our Dublin clinics.